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Privacy Policy

Last updated: May 15, 2026

1. Who We Are

Safi Dot Tech ('we', 'us', 'our') is a digital agency operating at safidottech.com, providing web design, web development, SEO, and digital marketing services to clients worldwide. Our registered place of business is Faisalabad, Punjab, Pakistan. We also operate a presence in London, United Kingdom. For questions about this policy or how we handle your data, contact us at [email protected].

2. What Information We Collect

Information You Provide Directly

When you use our contact forms, service inquiry forms, newsletter signup, or booking widget, we may collect: your full name, email address, phone number (if provided), your company or business name (if provided), and details of your project or inquiry.

Information Collected Automatically

When you visit our website, we may automatically collect: your IP address, browser type and version, the pages you visit and time spent on each, the referring website or search engine that brought you to our site, and your device type. This information is collected through Google Analytics and used in aggregate form to understand how visitors use our site and to improve the user experience.

3. How We Use Your Information

We use the information we collect for the following purposes:

  • To respond to your enquiry or project brief
  • To deliver services you have engaged us to provide
  • To send you our newsletter if you have subscribed (you can unsubscribe at any time)
  • To improve the performance and usability of our website
  • To comply with our legal obligations

We do not use your information for automated decision-making or profiling.

4. How We Share Your Information

We do not sell, rent, or trade your personal information to third parties. We may share your information in limited circumstances:

  • With service providers who help us operate our website and business (e.g., Resend for email delivery, Google Analytics for traffic analysis, Cal.com for scheduling). These providers process data only on our instructions.
  • If required by law, court order, or government authority.
  • In connection with a merger, acquisition, or sale of business assets — in which case we would notify you before your information is transferred.

5. Data Retention

We retain your personal information only for as long as necessary to fulfil the purposes described in this policy, or as required by applicable law. Contact form submissions are retained for up to 24 months. Newsletter subscriber data is retained until you unsubscribe. You may request deletion of your data at any time by contacting us.

6. Your Rights

Depending on your location, you may have the following rights regarding your personal data:

  • The right to access the personal information we hold about you
  • The right to correct inaccurate or incomplete information
  • The right to request deletion of your personal information
  • The right to withdraw consent at any time where processing is based on consent
  • The right to object to or restrict how we process your data

To exercise any of these rights, contact us at [email protected]. We will respond within 30 days.

7. Cookies

Our website uses cookies to provide core functionality and to analyse site traffic:

  • Essential cookies: required for the site to function correctly (e.g., theme preference stored in localStorage)
  • Analytics cookies: placed by Google Analytics to track visitor behaviour in aggregate, anonymised form

You may disable cookies in your browser settings at any time. Disabling analytics cookies will not affect site functionality.

8. Third-Party Links

Our website may contain links to third-party websites, including client portfolios and social media platforms. We are not responsible for the privacy practices of those sites and encourage you to review each site's own privacy policy.

9. Security

Our website uses HTTPS encryption on all pages. Form submissions are processed via server-side validation and sanitisation. API keys and credentials are stored securely in environment variables and never exposed in client-side code. No method of transmission over the internet is 100% secure, but we take all reasonable steps to protect your data.

10. Children's Privacy

Our services are intended for businesses and adults aged 18 and over. We do not knowingly collect personal information from children under 18. If you believe we have inadvertently collected such information, please contact us immediately.

11. Changes to This Policy

We may update this Privacy Policy from time to time. When we do, we will update the 'Last Updated' date at the top of the page. Your continued use of our website after any changes constitutes your acceptance of the updated policy.

12. Contact

Safi Dot Tech · Email: [email protected]· Faisalabad, Punjab, Pakistan

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